Advocates for Life

Advocates for Life is a Pro-life organization at the University of South Carolina. When my friend Jasmin said that their social media needed a makeover, I volunteered for the challenge. For this project, I created a brand kit for the club, creating an intentional unique mix of colors and typography. The greens symbolize creation and life, and the black, blue, white, and cream colors reflect softness. I came up with Instagram templates for different story and feed posts that AFL might need.